Amid rackets and scams, reps from Dubai’s Department of Economic Development shut down 13,948 social media accounts last year, for selling fake goods and items.
Crackdown on 13,948 social media accounts
Given the popularity of online shopping these days, many unlicensed businesses turned to the internet to sell goods that were primarily bags, watches, cosmetics, clothing and phone accessories. In their push to eliminate inauthentic online businesses, the Department and Economic Development and Commercial Compliance and Consumer Protection (CCCP) cracked down 13,948 business last year, selling counterfeit goods that amassed a following of over 77.9 million people.
There’s an explosion of fake business accounts and it continues to remain a threat to e-commerce. However, both DED and CCCP are keeping an eye on such business. Ibrahim Behzad, Director of Intellectual Property Rights Protection at CCCP, says: “The Department of Economic Development is monitoring social media and websites as they are an increasingly popular channel for the movement and supply of goods nowadays. Naturally, some traders have taken to such platforms for peddling in counterfeit goods. We have hence strengthened our monitoring of the e-commerce market, social media and all digital channel to maintain and reinforce Dubai’s leading edge in trade and overall economic activity, particularly in the retail sector.”
CCCP and DED’s crackdown also comes with an advisory, warning that social media users should be careful when making online purchases. Fraudulent business selling counterfeit items via social media will be slapped with a fine. You can report such business, by calling them 600 54 5555, or on the @dubai_consumers account of CCCP on Instagram and Twitter.