It’s a tough, mean world out there at the moment, which is why GymNation have gone for the LOLs with their latest marketing campaign.
Rather than aim for an easy advert that (yawn), shows muscle-bound gym-bunnies hustling weights, they’ve gone for the funny bone. And hit it hard.
Just check out their classic take on The Matrix.
The video has gone viral (obvs) and notched up over 100,000 views. Which is a) very impressive and b) quite the advertising reach.
Oh, and FYI – we’re yellow card, all the way.
Then again, it’s not the first time GymNation have struck marketing gold with one of their spoof videos.
Who can forget their Fresh Prince of Bel Air spoof three months ago…
And now that we put those videos together, we can’t help but spot the star talent in both – who is that talented man? Hollywood, sign him up now!