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Saudi Arabia is getting a new music festival, Jeddah World Fest, and they’re announcing some big names for headline performances.

Jeddah World Fest happening on 18th July

Just a little over two weeks away, Jeddah World Fest is happening at the King Abdullah Sports City on Thursday, 18th July. The festival kicks off at 9:30 pm, and will be broadcasted live on MTV, in over 100 countries. 

Steve Aoki, Nicki Minaj And Liam Payne headlining Jeddah World Fest 

Judging by the line-up, we reckon this could be the ‘Coachella’ of Saudi Arabia. The inaugural edition is bringing EDM superstar Steve Aoki, Nicki Minaj and Liam Payne, the man behind hits like “Familiar,” “Strip That Down” and “Slow.”

Marshmello performing in Saudi Arabia next week 

Another top international act lined up for Jeddah is Marshmello, performing live at Jeddah’s King Abdullah Sports City on 10th July. Last year was quite the year for him, releasing hits like “Friends,” “Happier,” “Stars” and “Together.”

Backstreet Boys, Jason Derulo and David Guetta recently performed in Saudi Arabia 

Bringing Formula E to Ad Diriyah was a historic moment for the Kingdom, hosting Jason Derulo, David Guetta, Enrique Iglesias and Black Eyed Peas for the after-race concerts. The iconic boyband, Backstreet Boys took the stage at Jeddah last month too. 

Booming live entertainment sector

It may seem like a surprise that Saudi Arabia is hosting so many top international acts. The booming live entertainment sector is happening as a result of Saudi Arabia working towards it’s 2030 vision.

Turki al-Sheikh, Chairman of the General Entertainment Authority says, “This is a big door for tens of thousands if not hundreds of thousands of jobs and for tens of billions if not hundreds of billions.”

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