Expo 2020 adds serious star-power to the latest campaign for its one-year countdown, with the release of, “Be There for The World’s Greatest Show” narrated by Black Eyed Peas’ frontman, will.i.am.
Will.i.am the voice of Expo 2020’s latest commercial
With just one year remaining, Expo 2020 dropped a minute-long ad featuring will.i.am. The music mogul narrated a hard-hitting verse about mankind’s greatest discoveries.
“You weren’t there when they created algebra, built the pyramids in Giza or painted the Mona Lisa. You weren’t there when they first made paper or built the amphitheatre, when they calculated gravity or made flying a reality. You weren’t there when they composed the classics or discovered antibiotics, made the mechanical clock or taught the world to rock.”
Will invites us to witness the six month long spectacle of “new acts of human genius” and “be there to see the alliance of art, music, fashion and science.”
Countdown begins for Expo 2020
Touted as the ‘World’s Greatest Show,’ Expo 2020 will be set to welcome 190 participating countries for a “once-in-a-lifetime celebration,” showcasing culture, collaboration and innovation from 20th October, 2020 to 10th April, 2021.
The flagship event hopes to, “benefit generations to come, both locally and globally, spanning everything from innovations and architecture to friendships and business opportunities.”
Photograph credit: Expo 2020
Mariah Carey performing in Dubai for one-year-countdown
Pop-songstress Mariah Carey is jetting to Dubai this Sunday, 20th October, to perform with homegrown artist and Expo 2020 Ambassador Hussain Al Jassmi at Burj Park, Downtown Dubai. The performance will mark the one-year countdown, followed by a massive fireworks display and an LED show on Burj Khalifa’s façade.